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25/09/2025

Income protection claims - are we telling the whole story?

In the world of protection insurance, trust is everything. It’s the foundation on which customers make decisions about safeguarding their financial future. But trust must be earned, and maintained, through transparency, especially when it comes to income protection claims.

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Income protection claims - are we telling the whole story?

21/09/2025

Making the application process quicker and more accurate

Our research found that most advisers are confident talking to clients with serious or multiple health conditions1, but do clients have the same level of confidence?

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Making the application process quicker and more accurate

13/08/2025

Choosing Beneficiary Nomination or trusts for life insurance

Did you know that 77% of life insurance policyholders didn’t specify who they wanted their payout to go to in 2023?1 This can mean the benefit is given out according to UK laws, which may not be in line with the policyholder’s wishes and the administration process can be tricky, especially when family situations are complicated.  

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Choosing Beneficiary Nomination or trusts for life insurance

21/05/2025

Cutting through the complexity of protection products

The protection insurance market is a complex place. Despite best intentions to find simple product and service solutions, insurers need to meet competing demands when developing propositions. Most importantly, of course, is designing something that will provide value to customers. But there are other considerations too. Is it a sought-after feature for advisers? How will it appear on aggregator portals? Will it be positively rated on comparison services? Is it innovative enough?

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Cutting through the complexity of protection products

20/03/2025

The Future of Income Protection

After three years of continuous growth, and a 22% increase in sales from 2020 to 20231, income protection is finally becoming a bigger part of the protection conversation – but it is still nowhere near where it should be.

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The Future of Income Protection

14/02/2025

Digital Underwriting: Balancing Innovation with Expertise

The continuing evolution of digital underwriting has been key to reshaping our industry. It’s brought speed and innovation to the forefront of our thinking and helped us to deliver better experiences for both advisers and their clients.

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Digital Underwriting: Balancing Innovation with Expertise